Adam Levitan projects ownership for every NFL DFS player each week in the FantasyLabs Player Models. Gauging ownership is important when it comes to tournaments so you can try and gain leverage on the field. You don’t need a team of 1%-owned plays to win a tournament, but it’s also unlikely you’ll win a tournament with an abundance of highly-owned plays.
The goal of this article is to give a brief rundown of some of players we project to be the highest owned heading into the week, along with how they can affect roster construction.
Be sure to check the ownership projections throughout the week as breaking news can cause these to fluctuate.
Note: Ownership percentages as of Friday morning.
At the time of writing, we have seven quarterbacks projected for around 9-12% ownership for the main slate. With so many quarterbacks in good spots with similar prices and comparable projections, I wouldn’t expect any of them to have substantially higher ownership than the other in large-field guaranteed prize pools (GPPs).
I’d expect a lot to change in terms of running back ownership depending on the injury reports. There are some key injuries that will heavily affect these percentages, so it’s hard to put too much weight into them at the time of writing.
For starters, David Johnson (back) hasn’t practiced this week, but his Friday status will be more telling of how his back is recovering after it locked up on him late last week. If he’s out, Chase Edmonds would become one of the highest-owned players on the entire slate for $4,600 on DraftKings and $5,200 on FanDuel.
Next up is Todd Gurley (quad), who also hasn’t practiced this week, and the Rams have dodged most questions about his playing status. If he’s out, Malcolm Brown would likely join Edmunds among the highest-owned players at $4,300 on DraftKings and $4,800 on FanDuel.
Otherwise, Mark Ingram, DJ (if healthy), Ezekiel Elliott, Le’Veon Bell and Leonard Fournette all look to be in the mix of the higher owned running backs.
I wouldn’t get too settled on a roster build because injuries will have a huge impact this week.
On DraftKings, Cooper Kupp leads the way with his 21-25% projected ownership, with Julio Jones and Adam Thielen falling in just behind him at 17-20%. It’s a similar story on FanDuel, but with DeAndre Hopkins and Will Fuller also in the mix and leading ownership there at 21-25%.
Even if DJ and Gurley both suit up, it won’t be challenging to fit in one or two of these receivers into roster builds. If one or both of DJ and Gurley are ruled out, you could likely jam in three of them if you wanted to.
I wouldn’t be surprised to see Julio soak up the most ownership among all these receivers.
On DraftKings, George Kittle and Austin Hooper are projected for the most ownership at 17-20%, while on FanDuel, it’s Kittle and Travis Kelce at the same ownership percentage.
There isn’t too much that needs to be said for tight ends. Most of the ownership should revolve around these three guys, especially in cash games.
The Ravens and Jaguars are projected to be the two highest owned defenses on DraftKings. The Jaguars are partly intriguing because they cost just $2,200 and have a +1.15 Projected Plus/Minus. And with the Saints going on the road and playing outdoors, they’re implied for just 21.5 points.
The Ravens have the highest projected ownership on FanDuel, but personally, I always have a hard time paying this much for defense. I’d rather put the salary into skill positions.
The defensive position won’t affect the overall roster construction this week. It’s all going to come down to how some of these injuries shake out.